The Icarus Deception


Seth Godin [5 years ago]

The Icarus Deception Book CoverFaça o download ou leia online The Icarus Deception - Seth Godin livro grátis (PDF, ePub, Mobi), In Seth Godin’s most inspiring book, he challenges readers to find the courage to treat their work as a form of art
Everyone knows that Icarus’s father made him wings and told him not to fly too close to the sun; he ignored the warning and plunged to his doom. The lesson: Play it safe. Listen to the experts. It was the perfect propaganda for the industrial economy. What boss wouldn’t want employees to believe that obedience and conformity are the keys to success?

But we tend to forget that Icarus was also warned not to fly too low, because seawater would ruin the lift in his wings. Flying too low is even more dangerous than flying too high, because it feels deceptively safe.

The safety zone has moved. Conformity no longer leads to comfort. But the good news is that creativity is scarce and more valuable than ever. So is choosing to do something unpredictable and brave: Make art. Being an artist isn’t a genetic disposition or a specific talent. It’s an attitude we can all adopt. It’s a hunger to seize new ground, make connections, and work without a map. If you do those things you’re an artist, no matter what it says on your business card.

Godin shows us how it’s possible and convinces us why it’s essential.

Are you looking for Ebook The Icarus Deception? You will be glad to know that right now a The Icarus Deception PDF is available on our online library. With our online resources, you can find The Icarus Deception or just about any type of ebooks, for any type of product. Read Online The Icarus Deception eBook here.

We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with eBook The Icarus Deception. To get started finding The Icarus Deception, you are right to find our website which has a comprehensive collection of ebook listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented. You will also see that there are specific sites catered to different product types or categories, brands or niches related with The Icarus Deception eBook PDF. So depending on what exactly you are searching, you will be able to choose ebooks to suit your own needs.

THE ICARUS DECEPTION

Not rated yet